With social media, it’s easy to feel like you need a large following in order to be successful. But that’s simply not the case. In fact, there are many flourishing businesses and individuals with small followings on Instagram. So don’t be discouraged if your following is small – it doesn’t mean you’re not doing well.
Furthermore, if you’re not quite ready to grow your following, here are a few reasons why your small following on Instagram doesn’t matter:
A Large Following Doesn’t Guarantee Success
While having a large following on Instagram may seem like it would be a guarantee for success, this isn’t always the case. Just because someone has a lot of followers, that they have either generated themselves, or have bought from sites like Twicsy, it doesn’t mean that they are able to guarantee the same level of engagement or success as someone with a smaller following.
In fact, many brands and individuals with fewer followers are able to generate more engagement than those with large followings.
Allows For More Engagement
Smaller accounts on Instagram often have more engagement than those with larger followings. This is because smaller accounts can have a more personal connection with their followers. They are more likely to comment and like photos because they feel like they know the person behind the account. This creates a community and feeling of connection that is often lost with accounts that have more followers.
This is not to say that larger accounts can’t have engagement, but it is often harder to achieve. One that is smaller can be more intimate and interactive with their followers, making the experience more enjoyable for both parties.
Can Help You Stand Out
Instagram has become one of the most popular social media platforms with over 1 billion users. However, what many people don’t realize is that not all of those users have a large following. So, if you’re one of those people who only has a small number of followers, don’t worry – you’re not alone.
There are several reasons why having a small following can actually be a good thing. For one, it can help you stand out from the crowd. With such a large number of users on Instagram, it can be difficult to get noticed. But if you run a smaller account, people are more likely to take notice of you, which means that your content can be viewed intimately.
Your Account Can Be More Manageable
A small following on Instagram can actually be quite manageable, and there are a few reasons why. First of all, with a smaller group of followers, you can more easily keep track of who is interacting with your content and who isn’t. This way, you can focus more on creating content that your audience actually wants to see.
Additionally, it can also help you to build stronger relationships with your followers. With fewer people to keep track of, you can take the time to interact with each of your followers on a more personal level. This way, you can create a community of engaged and loyal followers, rather than just a large group of people who may or may not be interested in what you have to say.
So, don’t be discouraged if you don’t have a large following on Instagram. Just focus on creating quality content and building strong relationships with your followers, and you’ll be sure to find success.
It Can Be More Exclusive
One great thing about having a smaller following on Instagram is that it can be more exclusive. Your account won’t be cluttered with spam and bots, and you’ll be able to build genuine relationships with your followers. This can lead to a more engaged and supportive community, which is something that everyone wants to achieve.
So, don’t worry if you’re not racking up the numbers as quickly as others. Just remember that quality is more important than quantity, and you’ll be just fine.
Instagram can be a great platform to connect with new people and grow your brand, but it’s important not to get discouraged if you don’t have a large following. Just keep putting out good content and engaging with others on the platform, and you’ll start seeing results in no time.
What are some tips that have worked for you when growing your brand on Instagram? Let us know in the comments below!